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Case Study: Gamifying Social Media

The LinkedIn Post & Poker Challenge gamified social media behavior with our new poker game.

poker-challenge@2x

In just four days of playing poker...

Posts were posted on LinkedIn with the contest hashtags.

elephants-in-trees@2x

There were some super creative dad jokes and playful #day1puns

Comments popped up on the posts that filled the feed.

Food poems for the #day2haiku, doodles on #day3me...

...and ideal beach vacations for #day4shore

Likes, Celebrations, and other LinkedIn Reactions.

feedback@2x

Poker drove new behavior that people loved. NPS® score: 100

Curious about the details?

55 people created accounts

Gamify the behaviors that make a difference to your organization.

We won't email you about anything else. For reals.